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  • There’s No Problem With Needing Motivation

    “MOTIVATION MEANS NOTHING! It’s all about discipline!” This statement is annoying. Simple Psychology 101: -People do NOT like to do things that do not have some kind of reward.  Discipline is the structure to accomplish things, it is a means to an end, not the goal itself.  Practicing discipline must yield something to our benefit, otherwise, …

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  • Gym poster offensive

    Was this gym poster offensive – and does that matter?

    There was an internet furore a little while ago when some ‘offensive’ billboards were put up in the UK, and of course, the professional offense community quickly picked up on them. But was this gym poster offensive? Fit4Less, a budget chain of gyms installed billboards in the Derbyshire area with a series of fairly unoriginal, …

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